I did some music reviews for my college paper many years ago. Not the easiest, but sometimes I found some pretty cool stuff. And got to keep the "product." Apparently keeping the product (actually, partial product) isn't enough for Maxim.
The band Black Crowes only sent out a single, not the whole album. Yet they got 2.5 stars (out of 5) for the album. Sounds like a college professor of mine: I got a C on my first paper and nothing I did after that was any better or worse.